Difference Between BBA and BBM - Which One to Choose?

Difference Between BBA and BBM

Business Administration and Business Management are two of the most renowned and rewarded professions today. They help individuals get introduced to the top-class avenues that shape and strategise the operations to build a successful business. Choosing between the two will depend on your strengths, career goals, and aspirations about your routine work life. 

And the decision-making should start with understanding what the BBA and BBM mean and further their differences, BBA vs BBM.

What Is BBA?

BBA refers to the Bachelor Of Business Administration course. It is a three-year undergraduate program offering extensive knowledge of business operations. The BBA course is open to students from all three streams Science, Commerce, and Arts. 

The course focuses on the different areas of business administration, such as Finance, Operations, Human Resources, Marketing, etc., and will be a good combination of theoretical and practical knowledge. It will help you understand how the organisation functions and the industry works. It is a perfect starting point for pursuing an MBA.

There are dual BBA degree courses, such as the Integrated MBA and BBA LLB, which have a five-year duration. The course can be pursued full-time, part-time or online modes. 

Here is a quick rundown of the top 10 BBA colleges in India.

BBA College	Location
Indian Institute of Management (IIM)	Rohtak
SVKM's Narsee Monjee Institute of Management Studies	Mumbai
ICFAI Foundation for Higher Education	West Bengal/ Hyderabad
Amity University, Greater Noida	Greater Noida
Symbiosis Centre for Management Studies	Pune
Kalinga Institute of Industrial Technology, Bhubaneswar	Bhubaneswar
Jamia Millia Islamia, New Delhi	New Delhi
Indian Institute of Foreign Trade (IIFT) Kakinada campus	Andhra Pradesh
GD Goenka University	Gurgaon
Ajeenkya DY Patil University	Pune

What Is BBM?

BBM refers to the Bachelor Of Business Management course. It is a three-year undergraduate program focusing on managing an organisation and its business activities. You will be provided hands-on experience managing a workplace to accomplish certain tasks that lead a business.

Before analysing the BBA vs BBM difference, it is important to know a few similarities between the two courses.

Similarities Between BBA and BBM

Some key parameters that distinguish the similarities between the two courses are:

1. Course level - Undergraduate Bachelor's Degree
2. Duration of course - 3 years
3. Eligibility - Completion of 12th Grade with a minimum of 50% aggregate
4. Admission Process - Entrance Exam and Personal Interview

Difference Between BBA And BBM

Having seen the basic definition and the similarities of the BBA and BBM degree courses, let us understand the BBM vs BBA difference considering the following factors:

Factors	BBA	BBM
Focus of study	Business Administration focusing on the functioning of a business.	Business Management focusing on managing business operations.
Entrance Exams	SET, NPAT, JIPMAT, IPMAT, CUET, AIMA UGAT, FEAT	SET, IPU CET, NPAT, AIMA UGAT, CUET
Specialisations	Some of the common specialisations are Sales and Marketing, Entrepreneurship, Finance, Human Resource International Business, etc.,	Some of the common specialisations are Marketing Management, Finance, Management Information Systems, etc.,
Syllabus	Six semesters. Some common subjects are: Financial and Marketing Management Principles of Marketing Business Analytics Operations Research	Six semesters. Some common subjects are: Business Mathematics Managerial Economics Organisational Behaviour Principles Of Management
Job Profile	Finance Manager, Human Resource Manager, Marketing Executive, Business Consultant, Relationship Manager, Data Scientist, Company Secretary, etc.,	Business Development Executive, Financial Analyst, Operations Manager, Relationship Manager, Business Analyst, etc.,
Courses that can be pursued on completion	MBA, PGDM, LLB, MMS, CA	MBA, PGDM, MA, M.Com, LLB, PGD
Course Fee(Average Range)	₹50,000 - ₹6 lakhs	₹30,000 - ₹5 lakhs
Average Salary	₹3 lakhs - ₹7 lakhs	₹3 lakhs - ₹7 lakhs

Also read: BBA salary in India

BBA Or BBM, Which Is Better?

The similarities and differences between the two courses show that very few subtle variations differentiate their course structure and career prospects. Therefore, both the courses have their relevance and importance in their specific fields, and the choice of course between BBA and BBM should be considered based on a few factors, such as:

1. Your Strengths - If you understand market requirements and global trends and have good logical and team-building skills, you can opt for the BBA course. On the other hand, if you are good at leadership and team-building skills and have critical thinking and an organised approach to developing business operations, you can opt for BBM.
2. Career goals - If your intent and career goals are towards financial management, human resource management, etc., and you are interested in understanding business functions, you can choose BBA. On the other hand, if your career aspirations are towards business operations development, financial or business analysis, etc., and you are interested in strengthening or streamlining business activities based on proper research and analysis, you can choose the BBM.

Many universities and colleges provide BBA and BBM courses in India. However, the specialisations and the subjects they offer differ to a certain extent. Therefore, it is important to analyse and find the most appropriate university based on the career intent and fee structure. 

Also read: Best Courses After BBA

Conclusion

BBA and BBM are 3-year undergraduate courses offered in India. It is eligible for students who have completed 12th grade with a minimum of 50% aggregate marks. 

• BBA is aligned towards focussing on Business Administration and has specialisations in the field of Finance, Human Resources, Marketing, etc. 
• It provides in-depth knowledge into the functional aspects of business

On the other hand, 

• BBM is aligned towards focusing on Business Management and has specialisations in the field of Marketing Management, Management Information Systems, etc., 
• It deals with business operations. 

The consideration of the better among the two should be based on individual strengths and career prospects.

You can also reach out to Sunstone, one of the most renowned education service providers. More than 50 colleges/universities across 35 cities in India offer Sunstone’s benefits, such as admission assistance and 100% placement support after graduation. Additionally, students can avail of industry-oriented training, internships, personality development, soft skills enhancement and much more. 

FAQ - Difference Between BBA and BBM

What are the most significant sectors of job opportunities for a BBA graduate?

The most significant sectors that extend career opportunities for a BBA graduate are:

1. Finance and Accounting
2. Banks, Financial Services, and Insurance Sector
3. Supply Chain Management
4. Investment Banking
5. Human Resource Management
6. Sales and Marketing

Is it important to pursue MBA after BBA?

An MBA course after BBA can increase business administration knowledge and exposure, providing increased career opportunities and experience. However, it is not a hard and fast rule that you need to pursue MBA after BBA. You can take courses like LLB, MMS, etc., or start working directly.